The digital world is expanding at an amazing rate, giving us access to applications and content on myriad connected devices in your homes, offices, cars, pockets and on even on your body. The glue that allows all of this to happen, that connect the companies who provide these services to the devices that you use, is the API. Because APIs have such a huge responsibility for so many people and companies, it is natural that API design is often one of the industry?s liveliest discussions, touching on a range of topics including resource modeling, payload format, how to version the system, and security. While these are likely important areas to explore when designing virtually any API, the reality is that a much larger decision needs to be made first. That decision is based on a fundamental question: who are the primary audiences for this API and how can we optimize for those audiences? This post goes into detail on the emergence of orchestration layers within the API architecture to achieve these optimizations.
Why You Probably Don?t Need an API Strategy
Most companies should not be discussing their ?API Strategy,? they should be talking about their API as a tactic in support of their broader business strategy and objectives.
Netflix Does Not Have an Unlimited Vacation Policy
Although Netflix's approach to vacation is frequently discussed as an unlimited vacation policy, Netflix does not have any such policy. Rather, Netflix has a culture of "Freedom and Responsibility" (F&R), which is discussed extensively in our publicly available culture slides. This post explains F&R and how that translates into how we handle a range of things, including vacation.
APIs: A Strategy Guide
Creating Channels with Application Programming Interfaces
By Daniel Jacobson, Greg Brail, Dan Woods
Publisher: O'Reilly Media
Released: December 2011
Description: Programmers used to be the only people excited about APIs, but now a growing number of companies see them as a hot new product channel. This concise guide describes the tremendous business potential of APIs, and demonstrates how you can use them to provide valuable services to clients, partners, or the public via the Internet. You’ll learn all the steps necessary for building a cohesive API business strategy from experts in the trenches.
Facebook and Twitter APIs continue to be extremely successful, and many other companies find that API demand greatly exceeds website traffic. This book offers executives, business development teams, and other key players a complete roadmap for creating a viable API product.